Henkel - Reality Advertising
The internet gave us a perfect opportunity to create real-time proof of Super Bonder's most famous benefit: that it sticks forever.
So we created a live demonstration of the product by gluing a computer monitor to a wall, pointing a webcam at the gravity-defying unit and prompting web surfers to type in messages and watch their words appear on the monitor in real-time.
Grand Prix Cannes Lions | Silver Andy Awards | Bronze NY Fests
The internet gave us a perfect opportunity to create real-time proof of Super Bonder's most famous benefit: that it sticks for real. So we created a live demonstration of the product by gluing a computer monitor to a wall, pointing a webcam at the gravity-defying unit and prompting web surfers to type in messages and watch their words appear on the monitor in real-time.
AWARDS
Cannes Cyber Grand Prix | Andy Awards Silver | Bronze NY Festivals
Cannes Cyber Grand Prix | Andy Awards Silver | Bronze NY Festivals